Branding for Paper Manufacturer Company

Kalpataru Paper LLP, a prominent paper manufacturing company based in Ahmedabad, Vadodara, and Dubai, embarked on a transformative journey to redefine its brand identity and communication strategy. The goal was to evolve from a traditional paper manufacturer to a comprehensive solution provider for the paper industry.

The comprehensive branding project was meticulously orchestrated by Manish Vaishnav, a creative director with a vision to resonate Kalpataru’s core values and promises with its clientele. 

  • Client Name: Kalpataru
  • Project: Paper Manufacturer Company Branding
  • Turnaround time: 25 Days
  • Location: Ahmedabad, Vadodara, Dubai
  • Creative Director: Manish Vaishnav

Brand Communication Strategy

A brand communication strategy was developed to articulate Kalpataru’s values and promises, ensuring a consistent brand message across all platforms.

Logo Design:

The logo was redesigned to be a visual representation of Kalpataru’s dedication to excellence in its craft.

Digital Branding and Website Development:

The digital branding strategy included redesigning the website to be user-friendly and informative, offering insights into the world of Kalpataru.

Brand Promise and Positioning Statement:

A clear brand promise and positioning statement were crafted to showcase Kalpataru’s commitment to quality and innovation.

Visual Design and Brochure Design:

A unique visual design language was developed to ensure brand cohesion. The brochures were designed to provide an in-depth overview of Kalpataru’s offerings.

Exhibition Stall Design:

The exhibition stalls were designed to be consistent with Kalpataru’s brand image, providing a unified brand experience for customers.
Branding for Paper Manufacturer Company
Diary-Design-for paper manufacturer company
Hording-Board-Design-for paper manufacturing company<br />
Invitation-Design- for paper manufacturing companies


Kalpataru’s journey from a traditional paper manufacturer to an innovative solution provider highlights the impact of a well-executed branding campaign on a company’s image and bottom line. This case study serves as an example of how effective branding can transform a company’s position in the industry.

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